Challenge
Creative fatigue and weak PDP conversion stalled paid scale.
E-commerce · 2023
E-commerce revenue lift
Performance creative + shopping feeds + CRO improved ROAS within a quarter.
D2C Brand2023Paid SocialCROE-comm
Solution
Creative sprint model, feed hygiene, and PDP experiment backlog.
Results
Outcomes that matter
- 01Higher ROAS
- 02Faster testing cadence
- 03Improved PDP conversion
Next step
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